Watch market analytics
The watch market, in context
Explore market analytics from 187,300 watch listings across 120 brands, including prices, trends, and recent volume.
Listings analyzed
187,300
185,333 sales · 1,967 auctions
Median observed price
$11,000
155,928 listings include USD pricing
Price-ready listings
155,928
Listings with value-grade structured USD pricing
Brands covered
120
Canonical brands represented in current market data
Brand directory
Most active watch brands
Open a brand page for recent listings, common models, reference coverage, and observed price ranges.
Rolex
- Listings
- 80,891
- Median
- $15,000
Omega
- Listings
- 17,622
- Median
- $4,499
Seiko
- Listings
- 15,466
- Median
- $1,600
Tudor
- Listings
- 10,937
- Median
- $3,300
Audemars Piguet
- Listings
- 8,343
- Median
- $37,400
Patek Philippe
- Listings
- 5,714
- Median
- $69,500
Cartier
- Listings
- 5,157
- Median
- $5,500
Breitling
- Listings
- 4,766
- Median
- $3,550
Panerai
- Listings
- 3,658
- Median
- $5,350
IWC
- Listings
- 3,189
- Median
- $5,000
Grand Seiko
- Listings
- 3,099
- Median
- $3,999
Vacheron Constantin
- Listings
- 2,321
- Median
- $23,695
Longines
- Listings
- 2,166
- Median
- $1,850
TAG Heuer
- Listings
- 2,100
- Median
- $2,500
Casio
- Listings
- 1,904
- Median
- $2,125
Oris
- Listings
- 1,841
- Median
- $1,500
Hamilton
- Listings
- 1,680
- Median
- $1,455
Jaeger-LeCoultre
- Listings
- 1,585
- Median
- $7,250
Hublot
- Listings
- 1,564
- Median
- $10,000
Tissot
- Listings
- 1,478
- Median
- $1,500
All watch brands
Every brand below has a public market page and crawlable listing archive. Browse beyond the most active names to compare model coverage and observed prices across the full catalog.
- A. Lange & Söhne707
- Accutron19
- Alain Silberstein12
- Alpina100
- Armin Strom12
- Arnold & Son21
- Artisans de Genève4
- Audemars Piguet8,343
- Aventi20
- Ball270
- Baume & Mercier204
- Behrens28
- Bell & Ross417
- Bentley4
- Bianchet4
- Blaken15
- Blancpain783
- Bovet25
- Breguet524
- Breitling4,766
- Bremont103
- Bucherer40
- Bulgari714
- Bulova823
- Carl F. Bucherer132
- Carlo Ferrara2
- Cartier5,157
- Casio1,904
- Chanel12
- Chopard248
- Christiaan van der Klaauw2
- Chronoswiss53
- Concord17
- Corum87
- Credor255
- Cvstos2
- Czapek & Cie29
- Daniel Roth24
- Davosa4
- De Bethune47
- DeWitt4
- Dior2
- Dornblüth & Sohn5
- Doxa296
- Dunhill15
- Emile Chouriet1
- F.P. Journe415
- Ferdinand Berthoud1
- Franck Muller313
- Frederique Constant193
- Gerald Charles11
- Gérald Genta19
- Girard-Perregaux522
- Glashütte Original643
- Graham19
- Grand Seiko3,099
- Greubel Forsey2
- Grönefeld23
- Gucci119
- H. Moser & Cie.386
- Hamilton1,680
- Harry Winston24
- Hautlence2
- Hermès191
- Heuer105
- Hublot1,564
- HYT19
- IWC3,189
- Jacob & Co.95
- Jaeger-LeCoultre1,585
- Jaquet Droz24
- Konstantin Chaykin17
- Kudoke18
- Laurent Ferrier10
- Longines2,166
- Louis Erard86
- Louis Moinet8
- Louis Vuitton16
- Martin Braun3
- Mauboussin1
- Maurice Lacroix142
- MB&F216
- Ming108
- Montblanc235
- Moritz Grossmann2
- Movado161
- Nomos437
- Omega17,622
- Oris1,841
- Panerai3,658
- Parmigiani Fleurier173
- Patek Philippe5,714
- Piaget256
- Pierre Kunz7
- Porsche Design90
- Rado283
- Raymond Weil100
- Ressence42
- Richard Mille573
- Roger Dubuis95
- Rolex80,891
- Romain Gauthier22
- Romain Jerome11
- Seiko15,466
- Singer3
- Sinn895
- Studio Underd0g94
- TAG Heuer2,100
- Tiffany & Co.40
- Tissot1,478
- Trilobe16
- Tudor10,937
- Ulysse Nardin453
- Unimatic113
- Universal Genève282
- Urwerk49
- Vacheron Constantin2,321
- Van Cleef & Arpels12
- Vulcain83
- Zenith1,383
Momentum
Trending brands
Last 30 days compared with the preceding 30 days.
- 1+8Credor
27 recent listings
- 2+6Daniel Roth
7 recent listings
- 3+5Maurice Lacroix
13 recent listings
- 4+3Heuer
6 recent listings
- 5+2Raymond Weil
7 recent listings
- 6+2Romain Gauthier
5 recent listings
- 7+2Trilobe
2 recent listings
- 8+1Behrens
8 recent listings
- 9+1Dunhill
2 recent listings
- 10+1Van Cleef & Arpels
2 recent listings
- 11+1Davosa
1 recent listings
- 12+1Gerald Charles
1 recent listings
Price distribution
Where listings cluster
Eligible listings with a structured USD price.
Market history
Monthly listing volume
| Month | Listings | Priced | Median | Average |
|---|---|---|---|---|
| June 2026 | 14,800 | 13,128 | $12,497 | $26,559.62 |
| May 2026 | 21,215 | 18,560 | $12,700 | $26,424.65 |
| April 2026 | 20,057 | 17,453 | $12,450 | $23,335.79 |
| March 2026 | 18,618 | 16,182 | $11,700 | $23,142.21 |
| February 2026 | 15,750 | 13,276 | $10,750 | $23,320.73 |
| January 2026 | 15,493 | 12,739 | $10,500 | $21,616.96 |
| December 2025 | 15,046 | 12,316 | $10,800 | $21,377.26 |
| November 2025 | 14,466 | 11,729 | $11,200 | $22,757.90 |
| October 2025 | 13,594 | 10,759 | $10,500 | $22,303.83 |
| September 2025 | 13,097 | 10,320 | $10,025 | $19,362.08 |
| August 2025 | 13,853 | 10,700 | $8,300 | $19,858.28 |
| July 2025 | 11,311 | 8,766 | $8,500 | $19,113.43 |
How to read this data
Watchtrader summarizes structured sale and auction listings. Prices are observed asking or auction values in the source material; they are not verified sale prices, appraisals, or financial advice. Duplicate listings, condition, set completeness, and model variants can materially affect comparisons.