Brand market

Rolex watches

Explore 80,681 Rolex watch listings, 2,634 known references, popular models, and observed market prices with a median of $15,500.

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Listings observed

80,681

Public sale and auction pages with structured watch data

Median observed price

$15,500

1,879 sampled value-grade USD prices

Analytics sample

1,994

2,000 structured watches in the bounded sample

Known references

2,634

Market data updated Sep 4, 2026

Observed USD prices

Rolex price snapshot

Based on a bounded sample of 1,879 value-grade structured price observations. These are listing prices, not appraisals or guaranteed transaction values.

Low: $1,000
Median: $15,500
Average: $21,597.60
High: $440,000

Listing activity

Common Rolex models in the analytics sample

Model counts below describe the bounded analytics sample, while the headline listing total covers the full public catalog.

Model	Sample listings	Priced	Median price
Datejust	553	509	$13,800
GMT-Master II	213	202	$18,925
Submariner	196	185	$14,500
Daytona	154	151	$34,625
Day-Date	147	136	$51,000
Sky-Dweller	113	106	$24,325
Oyster Perpetual	79	76	$9,100
Explorer II	57	49	$9,550
Sea-Dweller	43	42	$12,000
Oyster Perpetual 41	34	34	$10,700
Yacht-Master	28	27	$22,000
Land-Dweller	21	20	$27,000